Below are the technical specification outlining how to make and upload files for the TV centric parapet LED for the 2020/21 BBL season.
NOTE: This asset is only for select clients. MKTG will inform you if you need to create this asset.
Venues and specs are subject to change as the fixture is finalised.
We recommend bookmarking this website and joining our MKTG specs mailing list to make sure you always have the latest information.
TV Centric LED is an asset which takes up a small portion of the parapet LED beside the sight screens. You are able to supply static or animated content for this space.
If creating in play animated content you must also provide a static version of the last frame of your animation which will be held on the screen. In play animated content runs for 5 seconds before freezing on the last frame.
TV Centric LED - Tile Dimensions
|Venue||Tile 1||Tile 2||Tile 3||Tile 4||Tile 5||Tile 6|
|Sydney Showgrounds Stadium||1600x72||1040x72||240x72||-||-||-|
TV Centric LED - File Format
|Static - All venues||.jpg or .png||RGB - 72 DPI|
TV Centric LED - MKTG Drop Asset
|Content||MKTG Drop asset|
|Static only||TV Centric Static only - [VENUE NAME]|
What works best
What to avoid
Designing for LED
If you are creating content in the tile format, you should create content that doesn’t create visible seams between the tiles.
To check the seams between tiles, put all the different tile sizes you have created together end to end, In various combinations, to test if they blend seamlessly throughout the animation.
In a tile LED format, generally the largest tile is used throughout the LED with any smaller tiles used to fill gaps.
Check the background
Coloured/Textured backgrounds will need to blend from end to end.
Animated elements that move off the side of the tile will need to ‘re-appear’ on the opposite side of all tiles.
You should keep all logos and assets the same size across all different tiles.
Consider your tile designs not only on their own but in relation to each other. If you have a tile that starts and ends with a logo such as below:
When it is tiled, you will end up with two logos next to each other before the text repeats. There is nothing wrong with this, but it is something to keep in mind.
Do not use your elements to cover up the seams, as on the very start and end of each LED bank, they will be cut in half.
Back up content
Due to the direct line of sight with the players and umpires on the field, there are careful considerations required in relation to on ground displays. Brand colours and creatives will be subject to sign off by the ICC match officials within 24 hours of the match.
There will be a screening of content to the ICC match officials before the season commences. This date is yet to be set and you will be informed when it is. We recommended that you have your content delivered in time for this viewing so you don’t run the risk of last minute changes.
BBL uses a white ball, so if you have a large amount of white in your creative, you should consider a less bright version or a reverse option as a back up
|Start of season matches – 10th Dec – 31st Dec 2020||2 ½ weeks before each Match Day||First match deadline: 20th November 2020|
|To be confirmed by 16th Nov 2020 – Venues and matches played between 1st – 12th January 2021||3 weeks before each Match Day||First match deadline: 11th December 2020|
|To be confirmed – 1st Dec 2020 - Venues and matches played between 13th – 26th January 2021||3 weeks before each Match Day||First match deadline: 23rd December 2020|
|To be confirmed – Date TBC – Venues and matches for Finals matches||3 weeks before each Match Day||To be confirmed upon further announcements|
Contact MKTG immediately if you are unable to meet these deadlines.