BBL – SIGHT SCREEN

Below are the technical specification outlining how to make and upload files for the Sight Screen for the 2020/21 WBBL season.

 

Venues and specs are subject to change as the fixture is finalised.

 

We recommend bookmarking this website and joining our MKTG specs mailing list to make sure you always have the latest information.

Sight Screen are two large square screens that sit at either end of the oval. You are able to supply static or animated content for this space. 

 

If creating in play animated content, you must also provide a static version of the last frame of your animation which will be held on the screen. In play animated content runs for 5 seconds before freezing on the last frame.

Animated & Static - Dimensions

VenuesFile DimensionSafe Zone
All800x60070 pixels from edge

Animated & Static - File Format

ContentFPSFile TypeCodecIn play durationOut of play duration
Animated30.mp4H.2645 secondsUnspecified
Static-.jpg or .pngRGB--

Animated & Static - MKTG Drop Asset

ContentUsedDurationMKTG Drop Asset
Animation + StaticIn match - Commercial
In match - Club / League
5 seconds + Static last frameSight Screen Animation + Static
Static onlyCommercial and non-commercial-Sight Screen Static only
Animation onlyCommercial and non-commercialUnspecifiedSight Screen Animation only

What works best

What to avoid

Due to common cricket camera angles, the right most 300px of the sight screen is seen in close-up often.

Consider having a smaller logo, or other key component of your content on the right of your designs to make the most of this.

Due to the direct line of sight with the players and umpires on the field, there are careful considerations required in relation to on ground displays. Brand colours and creatives will be subject to sign off by the ICC match officials within 24 hours of the match.

 

There will be a screening of content to the ICC match officials before the season commences. This date is yet to be set and you will be informed when it is. We recommended that you have your content delivered in time for this viewing so you don’t run the risk of last minute changes.

 

BBL uses a white ball, so if you have a large amount of white in your creative, you should consider a less bright version or a reverse option as a back up

Submission

All content is to be provided through our upload and content management portal MKTG Drop.

You will need to be set up as a user, contact Christie Bence to get started.

Instructions on how to use Drop are available here.

Deadlines

MatchDeadlinesDate
Start of season matches – 10th Dec – 31st Dec 20202 ½ weeks before each Match DayFirst match deadline: 20th November 2020
To be confirmed by 16th Nov 2020 – Venues and matches played between 1st – 12th January 20213 weeks before each Match DayFirst match deadline: 11th December 2020
To be confirmed – 1st Dec 2020 - Venues and matches played between 13th – 26th January 20213 weeks before each Match DayFirst match deadline: 23rd December 2020
To be confirmed – Date TBC – Venues and matches for Finals matches3 weeks before each Match DayTo be confirmed upon further announcements

Contact MKTG immediately if you are unable to meet these deadlines.

MKTG has an expert in-house studio, specialising in stadium content creation and conversion.

Find out more here and contact Iliyas Hafiz to find out how we can help you.

BBL Cricket specs – MKTG

Page created 30/10/20

MKTG Drop Asset names updated 09/11/20

Gabba Parapet specs added 10/11/20

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